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Floraesters® 70

What are the benefits of jojoba oil?

Jojoba oil is a cold pressed array of wax esters from the seeds of the desert shrub Simmondsia chinensis and has a beautiful natural golden color with a slight, nutty odor. It has very good effects on the skin, acting as a moisturizer and emollient agent to improve skin elasticity and suppleness. In hair care application it soothes the scalp, repairs breakage and controls dandruff.

Jojoba oil is not a typical vegetal triglyceride oil, but rather an array of wax esters.

While jojoba oil has unique and beneficial cosmetic properties its utility has been broadened significantly by using it as the base material for the creation of a new family of jojoba esters.

These jojoba esters have demonstrated the capability to improve cosmetic, functional and structural properties of a broad array of personal care products.

Floraesters® 70: COSMOS approved hard non-tacky wax with a high oxidative stability that strengthens sticks without decreasing payout.

Floraesters® 70 is a COSMOS approved, hard, white, non-tacky wax of jojoba esters (or hydrogenated jojoba oil) delivered as free-flowing particles for ease of additions.

At low-usage levels it has been shown to increase the break strength of sticks such as eyeliners, lipsticks, deodorants, and antiperspirants without decreasing payout.

One of the most unique attributes of this odorless and colorless emollient is its extended oxidative stability when compared to similar cosmetic ingredients. It is non-comedogenic, hypo-allergenic and non-irritating.

Floraesters® 70 is a member of the Floraesters family which includes Floraesters® 15, 20, 30 and 60. The Floraesters family have different melting points and texture ranging from liquid to soft paste and solid and thus offer the flexibility of product texture and feel with one INCI name (i.e. jojoba esters), while providing a variety of skin care benefits.  They offer the ability to customize the aesthetics of stick products without sacrificing payout. They can be utilized within emulsion systems to provide body and skin care benefits, and within anhydrous formulas to achieve the desired hardness, payout, and shine / matte finish.

Floraesters® are ideal for a multitude of skin care, hair care, or color cosmetic applications


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Typical properties

Floraesters® 70


Jojoba esters

Appearance Hard free-flowing particles

Composition by INCI Name

Jojoba Esters (100%)

Dropping Point (°C) 66-70
Cosmos Approved Yes
Biodegradable Yes*


*According to OECD


  • Lip care
  • Lipsticks
  • Deodorants
  • Hair pomades
  • Mascaras
  • Eyeliners
  • Creams
  • Anhydrous products


Floraesters® 70 general benefits

  • Increases stick strength without decreasing payout
  • Viscosity modifier
  • Narrow melting point
  • Free-flowing particles
  • High oxidative stability
  • Noncomedogenic
  • Biodegradable*
  • Low color and odor
  • Non-GMO
  • Trans Fat-Free
  • COSMOS approved
  • Nature-derived**

* According to OECD

**According to ISO 16128

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